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Troye Sivan: Rabanne signs Troye Sivan as Global Make-up Brand Ambassador ...

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Published Time: 08.07.2024 - 22:00:33 Modified Time: 08.07.2024 - 22:00:33

The star was chosen because he has “established himself as a global icon in the worlds of music, fashion and LGBTQIA+ representation,” read a statement from Rabanne.  Troye Sivan


The singer is fronting the Puig-owned brand’s 'nudes: a next-generation beauty collection' campaign as the ramps up its presence in the make-up market

Sivan is a two-time Grammy-nominated singer, songwriter and actor, with a combined social media audience of 39 million.

The star was chosen because he has “established himself as a global icon in the worlds of music, fashion and LGBTQIA+ representation,” read a statement from Rabanne. 

“Along with standout roles in several Hollywood feature films, Troye has also worked on several high fashion collaborations and appeared on runways around the world.” 

Sivan sports a fresh make-up look in the visuals created by Rabanne Beauty’s Creative Director Diane Kendal.

The campaign message of #NoFilterBeauty is designed to “galvanise the next generation with greater self-empowerment as they uncover their real selves,” read a statement from Rabanne. 

Sivan is a fan of Rabanne, having worn the brand in his ‘Rush’ music video and appeared at the house’s SS24 show wearing La Maison’s new season designs.

“I have always been attracted to Rabanne’s effortless vibe,” said Sivan.

“Something Rabanne just feels very right to me personally, and their approach to fashion and beauty is aligned with mine.”


Colour Cosmetics Visitors to the brand’s London pop-up are in with a chance to star in a new campaign for its viral Unreal Skin Sheer Glow Tint Hydrating Foundation Stick


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