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Latin Alternative Music Conference Sets Dates for 2025

Published Time: 19.09.2024 - 19:25:27 Modified Time: 19.09.2024 - 19:25:27

The Latin Alternative Music Conference will return for its 26th edition next summer, Variety can exclusively confirm

The Latin Alternative Music Conference will return for its 26th edition next summer, Variety can exclusively confirm. The five-day event will once again take place at the Intercontinental New York Times Square for a lineup of panels, workshops, showcases and more on July 8-12.

“It’s been rewarding to see the growth of the Latin Music industry and the LAMC as a yearly event over the past 26 years,” said LAMC and Nacional Records founder, Tomas Cookman. “Every year we see familiar names from our industry, but also a lot of new faces. It’s where indies, majors and the kaleidoscope of genres and artists that form what is Latin music today meet. We initially started with a focus on what was once called, ‘alternative’ but over these last two decades, what was alternative is now the mainstream. I also feel that the LAMC helps provide opportunities for the next generation of the industry to meet and learn from those that have come before them.”

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The LAMC offers a variety of musical performances from the burgeoning Latin alternative music space, including rising and established stars in the rock, hip-hop and electronic space. Additionally, the LAMC honors the Wonder Women of Latin Music, a selection of journalists, publicists and executives from multiple areas of the music business.

Last year, the event included appearances from Latin Grammy winnerFonseca, in addition to Bratty, J Noa, Marcelo Rubio, NSQK, Karina Sofia, Marcelo Rubio and Darumas. The partnerships and schedules for 2025 will be announced at a later date.

The 2024 edition of the conference utilized both virtual and in-person meetings, with almost one million unique viewers tuning in online, per the LAMC.

Registration is now open for $99 each through Jan. 7, and lifts to $199 starting Jan. 8. After June 28, the walk up registration fee is $299. Hotel reservations are now open. Visit http://www.latinalternative for more info.

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